Sustainability and Business Management: A New Paradigm

Abstract

The traditional paradigm of business management has focused on maximizing profits for shareholders, often at the expense of environmental and social concerns. However, in recent years, there has been a growing recognition that businesses need to adopt more sustainable practices in order to remain viable in the long term. This has led to the emergence of a new paradigm of business management, which emphasizes the importance of creating value for all stakeholders, including shareholders, employees, customers, and the community. The transition to a new paradigm of business management is not easy. It requires businesses to change their mindset and their operations. However, it is a transition that is essential for the long-term success of businesses and for the well-being of society as a whole. This book explores the new paradigm of business management in detail. It examines the challenges and opportunities that businesses face in transitioning to a sustainable business model. It also provides case studies of businesses that are successfully implementing sustainable management practices. This book is intended for a wide audience, including business students, business leaders, policymakers, and anyone who is interested in learning more about sustainability and business management.